tyre news tire news tyre industry trade news tyre trade news tires runflats commercial tyres
Tyre Trade News home page Tyre Industry News
Click to read magazine online www.tyretradenews.co.uk/digital
Contents 2016
Magazine contents
CURRENT ISSUE
Click for digital issue
Contents 2016
ARCHIVE
Click for previous issues
Contents 2016
Tyre Industry Federation
TyreSafe   British Tyre Manufacturers Association
Independent Tyre Manufacturers Association   Tyre Recovery Association
National Tyre Distributors Association   Retread Manufacturers Association

Web Design by Hallway Studios
Tire News
Tire Industry
Hot tyre news Latest Tyre News Tire news online
Latest Tyre News

Latest tyre industry news

Latest News | Job Vacancies

Latest Tyre News
Latest Tyre News Latest Tyre News Latest Tyre News
Latest Tyre News

“As well as providing innovative and technologically advanced products, it’s our mission to support this with industry leading levels of customer service and attention,” explains Paul Beaurain, managing director, Pro-Align. “In order to achieve this, we have created and invested in a number of new positions that will ensure customers can continue to receive the very best levels of care, further boosting our premium service and reinforcing the reasons why so many workshops choose to work with us.”

“We’re delighted to have so many new team members join us,” concludes Beaurain. “As we approach our 25th anniversary, it continues to be an exciting time of growth for us all here at Pro-Align. Thankfully we’ve still got the same levels of enthusiasm and passion as we had when it all began so we continue to look forward with much excitement and optimism with our largest team ever.”

Michelin’s CrossClimate tyres are helping County Durham and Darlington Fire and Rescue Service’s rapid response ‘flexi’ officers save lives, after the Service selected the unique summer tyre with winter capabilities for the specialist officers’ cars.

The Service is gradually rolling out CrossClimate tyres on 27 Škoda Octavias driven by the ‘flexi’ officers – experienced specialists trained to respond to any emergency situation at a moment’s notice – adding the Michelin fitments’ on-road performance, safety, longevity and durability to a cargo of specialist firefighting expertise.

Jeff Dickson, Transport Manager at County Durham and Darlington Fire and Rescue Service, says: "fitting CrossClimate tyres hasn’t cost the Service one penny more than the winter tyres fitted previously under our tyre policy. By swapping the winter tyres for CrossClimate, we’ve gained the traction of a winter tyre on occasionally snow-covered roads, married to the performance of a summer tyre – we’ve simply acquired the best tyre possible for the job at hand, and boosted mobility in unpredictable conditions for this vital part of our fleet as a result.” 

R H Claydon are also looking for a Business Development Manager for East Anglia, Kent and Sussex areas.

Reporting to the Managing Director, there is an attractive package for the successful applicant. For more information go to the Jobs Vacancies page.

Fabien Bouquet, CEO of Point S international HQ, took part in the Tyre & Rubber industry Leadership Acknowledgement TRILA Awards. The award ceremony that took place in the backdrop of Tyrexpo India was organized by Tyre Times, an Indian online magazine, on the 15th of June.

During the event Mr. Bouquet handed over the award of the “Company of the Year” to Apollo management team and gave some hints about the Point S preliminary plans for the Indian market.

Mr Bouquet (2nd on the left) hands over an award to Apollo

Kings Road Tyres (KRT), one of the original pioneers of private brands in the UK, has invested in a major expansion of its Kingstone range to include over 60 new lines for ATV, Turf, Horticultural and Agricultural, light Materials Handling and High Speed Trailer tyre applications. The new products are supported by a range of EU-manufactured tubes.

The investment represents the most significant expansion of the brand since it was first introduced in 1987, with the new lines joining the company’s existing range of Kingstone Tubes and Flaps.

Further planned investment and product development will see puncture-resistant options for turf applications joining the expanded range by the end of 2016.

R H Claydon have a position available for a Sales Manager for Northern England, Scotland and Ireland.

To find out more regarding this exciting position go to the Job Vacancies page

Cooper Tire Europe has opened a new European Fulfilment Centre (EFC) located in Hamburg, Germany, to serve customers throughout Europe and Scandinavia.

The facility is fully operational with the capacity to stock hundreds of thousands of units, including all of the latest high performance tyres under the Cooper, Avon and Starfire brand names. Situated by a motorway and just 18 kilometres from the nearest port, Cooper Tire Europe has secured an ideal location to enhance speed of delivery to customers in the region. Products stocked at the EFC are sourced from Europe, Asia and the United States.

The Tyre Recovery Association (TRA) held its 9th annual Recycling Day at the Ardencote Manor Hotel. The day was well attended by a total of over 50 guests in what was John Bramwell’s first official engagement as President.

The day was split into two halves and saw presentations from the Environment Agency (EA), Credential Environmental and WISH as well as Repak ELT. Later in the day delegates were presented to by representatives from Bridgestone and BVSF, whilst the TRA also launched the Part Worn Tyre Protocol.

The theme for the day was ‘Meeting the Compliance Agenda’ and the TRA looked to take a harsher approach to exempt operators and ensure that challenges facing the TRA are met in future.

Dawsonrentals|truck & trailer has confirmed an exclusive four year agreement with Bandvulc, the UK’s largest independent truck tyre retreader. Bandvulc will work closely with the individual managers at the company’s 30 branches around the UK, collecting tyres from the 11,000 strong truck and trailer fleet and retreading them as needed.

Peter Snowden, engineering director of the Dawsonrentals operation, said, “This agreement has been subject to a rigorous process, even though we have had a good working relationship with Bandvulc for a number of years. At the end of it though, we wanted to formalise it for the benefit of both parties. We enjoy the quality Bandvulc provides, it has such good credentials, as well as the carbon reduction and other environmental benefits we accrue through the tie-up. We know that a Bandvulc retread uses 68 litres of oil less than a replacement tyre, and that the Bandvulc Plus+ fleet management system will deal properly with all our scrap tyres.

The Automotive Waste Stream Alliance (AWSA) is a newly formed working group initiated by the TRA in conjunction with the British Metals Recycling Association (BMRA), the British Vehicle Salvage Federation (BVSF), the Motor Vehicle Dismantlers Association (MVDA) and the Retread Manufacturers Association (RMA).

The Alliance will work together on common areas of interest bringing together expertise and lobbying power from all five associations.

Peter Taylor OBE, Secretary General of the TRA commented, “Working together will enhance all associations’ ability to effectively advocate on regulatory and enforcement issues affecting their members.”

The inaugural meeting of the AWSA will be held in the late summer.

A well-known and respected member of the tyre and tyre consumables market, George Payne, died last Saturday of motor neurone disease. He was 64. George grew up in the tyre industry since leaving school, having fitted tyres and owned his own tyre retail shop. He moved on to be involved in tyre procurement in the early days and latterly wholesaling tyre consumables.

George was born and lived in Essex for many years eventually moving up to the Shrewsbury area and the Welsh borders. During his life he generated considerable respect for the way he worked with people, always willing to help with tyre related or other problems. He ran his business, PTA Tyre Consumables Ltd, from Welshpool mid Wales where he enjoyed business with a number of tyre consumable distributors.

If you would like to attend Please contact John Halle (john.halle@traxjh.com)

Or Paul Richardson (paulsequipserv@aol.com)

The family have requested no flowers please!!!!!!

If you wish to make a donation to his local hospice. Severn Hospice, Bicton Heath, Shrewsbury, SY3 8HS, Tel 01743 236565

Shortly after the launch of the new agricultural tyres line for tractors by Magna Tyres from Waalwijk OBO Tyres announces that it has become the exclusive distributor for the Benelux region.

The new radial tractor tyre of Magna Tyres is designed according to the latest technology for modern tractors and available in 21 sizes, spread over 3 section heights 85, 70 and 65 and for applications of 40 km or 50 km per hour. The high-quality tractor tyres line is a welcome addition to the ever-growing range of new, used and retreaded tyres plus accessories of the Dutch retreader. The series of Magna Tyres AG01 stands for quality, soil protection and drive comfort and fits perfectly in the OBO of Tyres product range that are not yet contained new tractor tyre.

OBO Tyres has a huge history in Netherlands and a lot of experience in the sale of agricultural tyres and we therefore believe to have found the perfect distribution partner for the Benelux region,” said Hein de Wind, Sales Director of Magna Tyres Group.

Promising tyre fitters from around the UK and Ireland have assembled in Stoke-on-Trent for the launch of Michelin’s 2016 Tyre Academy course, which will transform their raw talent into the skills of an expert technician.

A group of 10 fitters selected from dealerships of the Michelin Certified Centre (MCC) network were invited to the manufacturer’s UK headquarters for the first Tyre Academy module, which combined classroom and workshop-based education at Michelin’s dedicated training centre.

The Tyre Academy course continues later in 2016 with a second module, as tyre fitters drawn from the initial ‘class of 2016’ are invited to Michelin’s Dundee factory, with the chance to see how the company’s premium tyres roll off the production line.

The second module dives deeper into the technology that goes into Michelin’s safe, durable and high-performing tyres, and lets trainees further explore the logistics of the company’s production processes.

 

 

Falken is now offering customers and fans alike the opportunity to be a (digital) part of the Falken Motorsports team with the launch of a Falken app. The new app features a virtual reality video shot from a 360-degree perspective inside the Falken Porsche GT3 R (Type 991). Viewers will become the co-driver on a virtual spin around the Nürburgring as well as a pit-stop and tyre change.

The virtual reality video, which can be viewed using head-mounted displays (HMD), is just one of the functions offered to users by the new Falken app. It also provides a host of interesting and useful information, including a Falken dealer search and Falken brand video.

“The app demonstrates Falken’s position of being on the pulse of technology,” says Stephan Cimbal, Head of Marketing at Falken Tyre Europe GmbH. “We will continue advancing and expanding the app as a fun and exciting media channel that also supplies users with helpful information.”

 

Goodyear’s all-season tyre, the Vector 4Seasons Generation-2, was commended by the German top-tier automotive magazine Gute Fahrt for its excellent performance, particularly in maintaining grip on wet and dry roads. It can now claim to be the “test winner” and only tyre honored with the magazine’s Sehr Gut - (very good -) ranking. Gute Fahrt‘s recognition is only the last in a series of high-ranking test scores, acknowledging Goodyear's advanced technology and outstanding engineering, which, as of April 2016, will also benefit the SUV segment.

"Sehr Gut"

"We are very proud to be Gute Fahrt’s “test winner,” says Alexis Bortoluzzi, Goodyear’s Marketing Director Consumer EMEA. “We have poured our 30 years’ worth of all-season market experience into our tyre to take its performance to the next level. As a pioneer in this segment, we are well-determined to remain "unbeatable", to quote Gute Fahr.”

Introducing Team Snap-on! The UK’s number one tool franchise are proud to announce their sponsorship of an elite cycling team in this year’s London to Paris charity bike ride.

The gallant training team is made up of 20 volunteers from across the UK. Team Snap-on’s official four riders will then take on the staggering 500km London to Paris ride in September!

Kicking off in the heart of London, the 4-day long bike ride will take Team Snap-on through the English countryside over to rural France and then on into the heart of Paris, where hundreds of cyclists will end their journey beneath the Eiffel Tower!

Please give what you can to help this amazing charity bring an end to blood cancer.

https://www.justgiving.com/Mark-Forsyth2016

Reading Buses has agreed a three-year renewal of its EFFITIRES™ tyre management contract with Michelin solutions, trusting in the comprehensive programme to help the operator focus on “delivering excellence in public transport”.

John Bickerton, Chief Engineer at Reading Buses, says: “We’ve enjoyed the support of Michelin solutions’ expert team for many years now, and have come to regard the company as an extension of our operations. As such, the decision to renew our EFFITIRES™ contract was an easy one, as we aim to lead the field in public transport – and we have a tyre supplier that helps us meet that goal, and ensures we get the maximum safety, durability and longevity from our Michelin fitments.

“The EFFITIRES™ programme allows us to focus on delivering excellence in our operations, and by investing in the best in premium rubber we can harness both Michelin’s high-performance tyres, and the company’s many decades of industry experience.”

With more commuter-sized motorcycles and scooters being sold than ever before, TyreSafe has unveiled dedicated materials to help keep riders safe on their daily travels. Launched to coincide with the Motorcycle Industry Association’s (MCIA) Ride to Work Week, the potentially life-saving advice for scooter commuters includes choosing the right tyre, essential routine maintenance and understanding when a replacement should be fitted.

In Britain, the minimum limit for a tyre’s tread depth on motorcycle’s with an engine capacity of 51cc and over is 1mm throughout a continuous band around at least three quarters of the breadth of the tread. For those below 50cc the tread pattern must be clearly visible around the entire circumference and across the whole breadth of the tyre. A rider will need to use an accurate tread depth gauge to check their tyres are legal.

Should the tyre need to be changed, a like-for-like replacement should always be fitted but scooterists are reminded that there are three different measures used for their tyre sizes, making selection potentially more difficult. If in any doubt, always seek the advice of a professional tyre fitter.

Global fleet management and driver mobility company LeasePlan UK has been helping its major customers keep on the move, thanks to ATS Euromaster.

As one of three partners on LeasePlanUK's tyre maintenance panel, ATS Euromaster has carried out a mass fleet inspection at a special event inLeicester. Skilled technicians checked the tyres on 60 vans and pickups supplied on contract hire by LeasePlan UK to key customers such as Ecolab, as well as providing advice to the drivers on how to get the very most from their tyres, maximising their fuel efficiency and uptime.

In addition to providing a free fleet check, skilled technicians from ATS Euromaster also shared their expertise to tell drivers about the latest in tyre technology, and the impact that tyre maintenance has on vehicle performance.

Global tyre manufacturer Maxxis has announced the first in a series of strategies designed to promote the brand’s credentials to motorcyclists and grow its national dealer network. This news follows the critically acclaimed launch of the SuperMaxx ST tyre range and will see the tyre giant, and distribution partner Bickers, join forces to empower dealers to offer their customers free Motorex cleaning products worth £70 with every purchase and fitting of SuperMaxx ST tyres.

In addition to the free Motorex products, which end consumers can claim by visiting the Maxxis website after purchasing the tyres, Maxxis will also be putting its money where its mouth is by offering a free set of SuperMaxx ST demonstrator tyres to up to 90 dealerships. The aim of this is to prove performance and cement Maxxis’ growing reputation as a serious rival for the European premium brands. Advertising and social media campaigns are underway, targeting consumers with the promotion and directing them to their nearest dealer. Eye catching leaflets and posters are also being sent out to the existing dealer network to raise the profile of the promotion with visiting customers and encourage enquiries. 

Maxxis motorcycle tyres are distributed by Bickers, so dealers interested in stocking Maxxis products and benefiting from this promotion are encouraged to visit:

http://www.maxxis.co.uk/tyres/motorcycle  

European Tyre Enterprises Ltd (ETEL) today announces that Steve Parker, CIO and Commercial Director, is leaving the company.  Steve, who has been with the business - both as ETEL and its forerunner Stapleton’s - for over 30 years, has decided the time is right to take a break from the industry to spend time with his family and pursue other interests.

Kenji Murai, chief executive of ETEL, says:  “Steve informed us some months ago of his desire to take some time away from the industry.  His experience and insight over many years has been incredibly valuable to the success of our business and we will obviously miss being able to draw on his expertise.  However, we fully respect his decision and wish him well; he will always be welcome at ETEL House. It is with the warmest personal regards that we wish Steve every success in his new endeavours, one of which is expected to be a consultancy role with ETEL.”

Visitor numbers to the CV Show saw another significant increase for 2016, with close to 21,000 attendees from across the road transport, fleet and logistics industries flocking to the NEC in Birmingham for the biggest show of its kind in the UK.

According to independent ABC audit data, 20,965 people visited the CV Show over three days in April - a 6% increase on the previous year’s attendance figure.

CV Show Director, Rob Skelton, said, “As well as the higher quantity, many of our exhibitors have told us that the quality of visitors to this year’s Show was the best ever. The higher attendance clearly shows that the CV Show remains the essential event for those involved in the road transport industry and continues to merit its reputation as the best opportunity there is to come face-to-face with decision makers from across the sector.”

Following the success of CV Show 2016, the organisers have confirmed the dates for next year’s CV Show, which will return to the NEC from 25-27 April 2017.

Full details for prospective exhibitors will be available after 1 July 2016 when Exhibitor information will be downloadable from the CV Show website at www.cvshow.com 

Nokian Tyres joined the joint venture for building the Nokianvirran Energia biomass power plant in order to ensure the supply of eco-friendly and cost-efficient energy for its factory in Nokia, Finland. The plan to transition to renewable fuels and the rising operating costs of natural gas boilers were other important factors in the decision. With the new biomass power plant, renewable energy sources account for approximately 70% of energy consumption at the Nokia factory. 

“We wanted to participate in the project as an owner in order to better ensure the energy supply for our factories in the long term. We value environmental aspects and want to contribute to reducing the emissions from energy production. For Nokian Tyres, the investment will also reduce our expenses," says Esa Eronen, Vice President of Supply Operations. 

In the past few years, Nokian Tyres has annually invested, on average, more than €45 million in different functions in Finland, and the company intends to continue at the same level of investment in the coming years. 

After more than 20 successful years in Italy, Vredestein – a well-known premium tyre brand -  is to further extend its market presence by joining Fintyre’s distribution network. This partnership will give Vredestein access to a larger Italian retail network and offers an exclusive distribution channel. Also its soft franchise retail concept ‘Centro Sicurezza Vredestein’ will benefit from better availability in terms of delivery times from multiple stock.

The exclusive partnership with Fintyre is expected to provide a strong boost to the growth of the Vredestein brand in Italy, especially in the premium applications and winter segments. At the same time, Vredestein will ensure that its loyal soft franchise network ‘Centro Sicurezza Vredestein’ is preserved and supporter for further developments. It has therefore created a new business model with Fintyre in Italy.

This process integration among the two companies and the 9 local Fintyre’s tyre warehouses in Italy will make Fintyre the optimal logistic service provider and marketer for the Vredestein brand.

The Board of National Tyres and Autocare have recently approved leases on ten additional branches which are due to be launched from the start of July, finishing early 2017.

The new branches are located in London, Yorkshire, Northamptonshire, South Wales and the South West.

These branches will join the existing network of 241 branch locations operating throughout the UK.  

Alan Revie, Chairman, commented, “Growing our market presence in new areas allows the business to grow and provides the foundation for continued investment. The strategic expansion of the National Tyres and Autocare network both organically and by acquisition remains the primary focus for the Group.”  

The average time for Goodyear’s ServiceLine 24h roadside assistance, provided by the company's European TruckForce network, to attend and fix a roadside breakdown in 2015 was just under 121 minutes.  This means valuable savings for vehicle operators thanks to cutting costly unproductive downtime.  The recent introduction of a new ServiceLine 24h mobile phone app is expected to reduce this even more.

The 2015 figures cover both mainland Europe and now includes the United Kingdom.  Last year Goodyear’s ServiceLine 24h registered 57,435 high priority jobs, with more than 47,000 in the UK.  These were handled through Goodyear’s pan-European TruckForce service provider network.  The time taken from the receipt of the callout by the Goodyear ServiceLine 24h center to the vehicle driving away with the job completed was on average just under 121 minutes in EMEA and an incredible 117 minutes in the UK.  

Both ServiceLine 24h and TruckForce are elements of Goodyear’s FleetFirst tyre management program offering premium new and retreaded truck tyres, dedicated services and innovative solutions such asFleetOnlineSolutions, Goodyear’s internet-based tyre management program.

Membat has launched a short promotional video highlighting the brand spirit and the features of its products.  Speaking about the video, Aida Vinyes, Comunication & Marketing Manager, said, "We want to help our distributors to sell our tires creating brand awareness through the website and media and giving them tools to increase our presence in the point of sale.”

The video is the perfect way to encompass a lot in a brief slot: who Membat is, what they care about, where they are and where they want to be. Membat is willing to share it with its partners worldwide in order to help them to explain its brand to the clients: first of all to the workshops and mechanics, but also to the final consumer.

https://youtu.be/O_mL5UuBIGo

Bolstering its already comprehensive range of tyres for vehicles of all types and sizes, Toyo has announced the Celsius, a new all-season, all weather tyre that promises to bring peace of mind and added safety to owners of cars and SUVs.

While the capabilities and traits offered by specialised tyres are certainly deeply impressive, it's worth taking the time to stop and consider just how amazing more general, all-season tyres actually are, particularly when you bear in mind the myriad different conditions they're expected to deal with. Joining its already impressive range of all-season rubber, Toyo's Celsius benefits from the firm's years of expertise and all at a price point that makes it accessible to the vast majority of drivers.

The launch of the Celsius serves to underline a massive growth in the popularity of non-specialised, all-season tyres, with studies predicating that by 2018 sales will reach 23.3million, a growth rate of 10-12% yearly.

The expanded range covers sizes up to 18in diameter, with 17 all-season sizes having been added to Toyo's Celsius portfolio in total, making for a total of 34 unique sizes available at the time of writing. The range is slated to grow yet further, with 17 further sizes set to be added in 2017. Sizes range from 165/70R14 through to 225/50 R17.

Bandvulc, the leading innovator of specialist tyre products and originator of the Wastemaster concept tyre, has recently added a new unique tyre to its portfolio - The Tugmaster, an all positions yard tyre featuring ARMORBAND technology to protect against sidewall damage and a HIGH POLYMER rubber compound to provide higher resistance to punctures.

As with the WASTEMASTER range, the innovative ARMORBAND technology is unique to Bandvulc’s products and offers protection around the sidewall of the tyre, providing an extra safety barrier against curbing and a coloured strip on one side provides early warning in the event the barrier is compromised.

The TUGMASTER has been designed for the specific application of yard and dock shunter and with both ARMORBAND technology and the HIGH POLYMER rubber compound it offers a great solution to offset the stop/start/curbing demands of yard shunters.

For more details on the new TUGMASTER, please visit the website www.bandvulc.co.uk and look at the ‘Specialist’ range.

The First Stop fast fit network is continuing to accelerate ahead with expansion plans across the UK, at the same time it becomes a supporter of the TyreSafe organisation.

First Stop, currently operating with 72 centres, has attracted six of new members, as it also reinforces its position in the automotive industry with a hook-up with TyreSafe.

First Stop’s Partner Zone Manager, Mike Glover said: “First Stop prides itself on outstanding customer service and we consider explaining the importance of tyre safety as an essential part of that relationship.

“While a great deal of outstanding work has been done to reduce the number of tyre-related incidents, our in-store experts all too often see our customers arrive with tyres in a condition which warrants concern. By becoming an official supporter TyreSafe, we can now accelerate our safety awareness among those customers through the use of the organisation’s extensive library of materials and assets.”

For more information about First Stop and its network of centres, visit www.firststop.co.uk

 

General Tire, supported by Micheldever Tyre Services, is to launch a UK-wide roadshow to help raise money for the Children’s Air Ambulance (CAA) campaign to fund a new helicopter.

The charity, which is the only dedicated national helicopter service that transports critically ill children across the UK, currently has one helicopter that operates from the CAA’s base at Coventry Airport. The CAA is hoping to raise enough funds so that it can operate a second helicopter, thereby allowing it to provide a much-needed service for even more children. 

The 2016 roadshow follows on from last year’s successful tour, which raised £10,000 for the CAA. Launching in July, the tour will visit around 50 independent dealers that are supplied by Micheldever, General Tire’s official UK distribution partner for its range of 4x4, car and van tyres.

Dealers will be visited by a General Tire branded Land Rover Discovery along with a 5.5-metre long inflatable helicopter, bearing the CAA’s branding. During each stop, dealers and their customers, as well as the wider public, will be invited to buy raffle tickets for the chance of winning an Apple Watch, Land Rover Experience or a family day out.

Even more tyre shops can now enjoy the financial, efficiency and customer service benefits that result from ownership of a Hunter wheel alignment system with the launch of the new entry level Hunter PA200.

“The new PA200 is ideal for those workshops who may be starting out in wheel alignment but are looking for an accurate, entry-level, high quality four wheel alignment system,” explains Paul Beaurain, managing director, Pro-Align. “The system retains the core elements of our other award-winning Hunter imaging alignment systems to deliver accuracy and customer service quality, but in addition, is tailored for those where low cost of investment and ownership is a primary concern.”

Tyresure Limited, a dedicated TPMS specialist supplying TPMS solutions to distributors across Europe, are now using MAM's Autocat v8 parts catalogue to provide distributors with TPMS product data and diagnostic information. As well as including data on Tyresure’s aftermarket sensors and service parts, the company is using the catalogue to convey helpful information on whether a diagnostic tool is required. Tyresure are partner to world leading diagnostic tool manufacturer, ATEQ, and work closely with them to keep vehicle compatibility up-to-date and accurate.

"Autocat v8 is widely recognised as the leading aftermarket parts catalogue in the UK and is therefore the ideal platform for keeping our distributors informed, and thus providing the best service possible to our customers," said Martin Blakey, Managing Director at Tyresure. 

Maxxis has announced the appointment of Rachel Franklin as its new marketing communications coordinator. Rachel will be responsible for strengthening Maxxis’ brand awareness in the UK, as well as increasing engagement with consumers through its digital channels, including social media.

 With an already strong following on its social media platforms, Rachel is looking forward to the challenge ahead as she explains: “As Maxxis has already got a really strong presence on its social media platforms, I am going to have to hit the ground running. My aim is to continue creating exciting and interactive content across all platforms, as well as further develop a two-way conversation between Maxxis and the consumer to ensure that Maxxis continues to be a brand that people feel they can connect with. It’s #MyMaxxis campaign is a great example of it doing exactly this, so I am looking forward to getting behind this campaign, as well as developing many more for the brand."

The success of Automechanika Birmingham is undeniable, with more than 12,000 trade visitors in the three days.  Moreover, the vast majority of 2016 exhibitors have rebooked, along with new tier one manufacturers committing to 2017. Automechanika Birmingham has established itself as the annual automotive event uniting the UK automotive trade industry.

Simon Albert, event director said: “We are delighted with the success of Automechanika Birmingham. We listened to what the exhibitors and visitors wanted, and with significant investment in the marketing campaign, we delivered an all-encompassing event that exceeded all expectations. We have something unique here that the industry needed, and it wouldn’t have been possible without the overwhelming support of the exhibitors, visitors and trade partners. Next year the event will continue to go from strength to strength with 35% increase in stand space, a supply chain specific area and will be co-located alongside Reifen, the world leading tyre exhibition.”

Automechanika Birmingham is now planning for 2017 and it is clear that the success will only continue from this year’s event, as it is evident that this exhibition is something the UK and Ireland’s automotive industry needs. 

BMTR is the oldest family owned independent tyre retailer and have three positions available across the Midlands due to company expansion.

For more information above these exciting positions go to the Jobs Vacancies page.

Kirkby Tyres has a position available for an expereinced Sales Representative to cover the Midlands and East Anglia area.

For more information regarding this exciting permanent position please go to the Jobs Vacancy page.

An opportunity to buy a long established retail tyre business in Cornwall has arisen due to a genuine retirement.

For more information please go to our Business for Sale page

Hot tyre news Latest Tyre News Tire news online
Latest Tyre News

Latest tyre industry news

Latest News | Job Vacancies

Latest Tyre News
Latest Tyre News Latest Tyre News Latest Tyre News
News : Jobs : Business : Classified : Features : e-News : Subscribe : Contact
Tyre tire news
Tyre tire news
Technique
Tyre tire news