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Contents 2014
Tyre Industry Federation
TyreSafe   British Tyre Manufacturers Association
Independent Tyre Manufacturers Association   Tyre Recovery Association
National Tyre Distributors Association   Retread Manufacturers Association

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Mitas is planning to test the first agriculture tyre made from agricultural cultivated crops. Rubber extracted from the Taraxacum koksaghyz (Kazakh dandelion) will complement rubber tree latex in the compound of agriculture tyres produced by Mitas. The goal is to have the first prototype of the dandelion tyre during 2015. 

“We are examining different ways to use natural and renewable materials to produce our tyres,” said Andrew Mabin, Mitas’ sales and marketing director. 

“A European-made agriculture tyre produced from cultivated plants grown in Europe: That is our idea, and that is one of the main reasons behind our objective to produce agriculture tyres from dandelion rubber,” added Jiri Brejcha.

Business media consultancy Sapphire Media, which specialise within the tyre and wheel market sectors, has recently announced its support for the ongoing tyre age legislation campaign led by Liverpool based Mother and Businesswoman, Frances Molloy. The untimely death of her son Michael earlier this year caused by the failure of a nineteen and half year old tyre fitted to a coach inspired Frances to draw attention to the outdated legislation.

John Stone, owner of Sapphire Media is now working closely with Frances and the NTDA who have also thrown their full support behind the growing campaign.

With forecasters uncertain about the likelihood of a white Christmas this year, drivers in the UK are being reminded that they can stay safe and mobile on the roads, whatever the weather, by fitting winter weather tyres.

Designed to provide better grip in cold and damp conditions compared with normal ‘summer’ tyres, winter tyres are ideal for British roads right the way from October through to the spring, when temperatures rarely rise above 7 degrees Celsius, as well in rarer but more extreme conditions such as snow and ice.

“We’ve had one of the mildest autumns on record, but the colder, wetter weather is now most definitely here bringing with it more hazardous driving conditions,” explains Stuart Jackson, chairman, TyreSafe. “While we can’t know for sure if we will experience snow this year, we can be certain that drivers fitting winter tyres will have better grip and safety, throughout the entire winter period.”

Commercial Tyres Off Highway Ltd is part of the successful Tructyre Group of Companies and has an exciting opportunity to join this relatively new company as a Business Development Manager - Earthmover and Off Road.

For more information go to the Jobs Vacancies page.

Charles Lawrence International Ltd will be changing its name to CONICA LTD as of January 2015, following the acquisition of the company by the Munich-based Serafin Group in October 2013.

Under the new name, CONICA LTD will continue to provide the same high quality products and services. As a market leader in tyre recycling it will continue to supply rubber granulate to sport, leisure and other industries.

There will be no changes to the management of the company and Newark will continue to be the company’s main operating base, with an expansion of the site facilities already underway. 

Maxxis has announced that it will be supporting Tim and Tom Coronel at next year’s Dakar Rally in Buenos Aires, Argentina. The 2015 edition of ‘Le Dakar’ will be the first competition that the twin brothers have competed together in 2009.

To be a part of the Dakar Rally for the fourth year running, as well as a sponsor of a couple of the competitions greatest drivers, gives Maxxis the chance to be seen as an important player in the world of motorsport, as UK managing director, Derek McMartin confirms: “It is great to be able to sponsor a couple of the motorsports greatest drivers and be a part of the Dakar Rally for the fourth year. Not only does it give the brand a fantastic platform to showcase the capabilities of our tyres, it gives us the chance to gain greater recognition all around the world and to be seen at the very highest level of off-road competition.”

“The Dakar Rally is widely recognised as the toughest test tyres can take, with punctures and other structural damage a constant threat, so to be able to demonstrate our strengths and products to an international audience and give drivers the performance they deserve, is fantastic.”

Alliance Tire Group’s industrial tyre series MULTIUSE 550 has been developed and proven to be highly effective for all kinds of applications on industrial tractors, backhoe loaders, and municipal vehicles, i.e. machines that are mostly used on harder surfaces such as dry soil, sand, concrete or tar.

“The MULTIUSE 550 series has also proven to be highly effective on snowy and icy roads. As we are on the threshold of the next winter season, the company is delighted to announce that ATG has enlarged the range of MULTIUSE 550 tyres by four additional sizes. By now, 21 different sizes for all common tractor sizes are available,” said Angelo Noronha, Chief Sales and Marketing – Aftermarket, Europe.

Following Cooper Tire Europe’s recent Precision Challenge video featuring some of Arsenal Football Club’s star players, the ‘Official Tyre’ partner of the Barclay’s Premier League Club have studied the footage in more depth to explain the science behind the accuracy of five Arsenal players.

In a new video launched today http://youtu.be/VoGe-Jmd9kA , Cooper Tire Europe overlays graphics onto the original video, examining the varying styles and techniques as the players tried out the Precision Challenge.  These five players were Santi Cazorla, Alex Oxlade-Chamberlain, Mesut Ozil, Lukas Podolski and goalkeeper, Wojciech Szczesny.

Cooper Tire Europe Marketing Communications Manager, Sarah McRoberts, said, “Both Cooper Tire Europe and Arsenal Football Club are truly driven by success and you can see that in this video. The players are so competitive, they won’t give up until they’ve got the precision kick just right. We adopt the same ethos when we’re developing our tyre product – second-best just isn’t good enough.”

Nokian Tyres has developed the most energy efficient winter tyre model in the automotive industry. The new Nokian Hakkapeliitta R2 is a genuine winter tyre designed for BMW's unique i3 electric car, and it combines extremely low rolling resistance, first-class grip, and exceptional driving comfort. According to tests, the Nokian Hakkapeliitta R2 can reduce the rolling resistance of electric vehicles even 30%. The energy savings gained from the lower rolling resistance increase the vehicle's range.

In January 2015, the world's northernmost winter tyre manufacturer is introducing a winter product that achieves the A class in the EU tyre label. The new Nordic non-studded Nokian Hakkapeliitta R2 winter tyre is especially designed for BMW's i3 electric cars. The new tyre model’s size is155/70R19 84Q. This modern introduction to the Nokian Hakkapeliitta family represents future technology, and it allows for safe, economical, and high-performance driving on snow and ice in demanding Nordic winter weather.

One year since Bridgestone and Ryder implemented their strategic partnership tyre-related breakdowns for Ryder customers have fallen by 28% following the introduction of a range of initiatives aimed at maximising fleet uptime and lowering running costs.

Ryder is Bridgestone’s largest UK commercial fleet customer and the two organisations have been working together for nearly 20 years. The relationship evolved into a strategic partnership in 2013 with the implementation of a joint framework that aims to reduce tyre wastage through closer collaboration and improved working practices.

The programme is backed by a dedicated 24/7 phone line, run and administered by Ryder. If a customer experiences tyre failure, Ryder will manage and monitor the call out and replacement process through Bridgestone’s Truck Point dealer network, which has 355 outlets across the UK. 

Owners of new Mercedes-Benz GLA and C-Class vehicles will soon enjoy the added safety, performance and efficiency of fully customised Bridgestone technology.

The all-new Bridgestone Dueler H/P was chosen by Mercedes-Benz for its latest compact SUV model: the GLA. Renowned for their outstanding durability, reliability and performance, Bridgestone’s Dueler H/P Sport tyres will get the most out of their vehicle, even in challenging conditions.

Vertu Motors, the sixth largest dealer group in the UK which encompasses well known dealers such as Bristol Street Motors, Macklin Motors, Farnell Land Rover and Vertu Honda has become the latest company to join the tyre safety organisation TyreSafe.

As part of its ongoing commitment to customer service and community safety, the group already offers free tyre safety checks at all of its dealerships and conducts extensive tyre training for its advisors and technicians. However, as a TyreSafe member, the group is seeking to place even more emphasis on tyre safety issues and will actively support TyreSafe’s campaigns in-store, in local communities and online.

Replacement tyre market trends

Despite continued economic and market challenges in 2014, Continental estimates the UK car, 4x4 and van tyre market will still be worth around 35 million tyres. Although this number is similar to 2013, there have been some very notable trends in 2014. 

ETRMA statistics show the replacement car tyre market shows further year on year decline in 13” rim sizes and a marginal increase in 14”. The segment has continued to see the decline in 15” tyres and we are now seeing a small decline in the 16” market. This can be attributed to growth in 17” and above, now representing almost 40% of the car tyre market. 

'We develop sustainability' 

The topic of sustainability is high on the agenda at Continental Tyres. Experts from a wide variety of fields are working closely together in the research and development, testing, and production sectors to make the tyre of the future even more energy efficient and eco-friendly.

Through this process Continental’s experts call into question every tyre component and replace it if necessary with more environmentally compatible materials. The focus on greater sustainability also embraces production processes at Continental. For instance, an innovative process has been introduced to return waste rubber to the production cycle, enabling rubber from end-of-life truck tyres to be reused in production of both new and retread tyres.

First car tyres with dandelion-rubber

Continental has reached an important milestone in its research project for the industrialisation of dandelion rubber in tyre production.

Continental has presented the first test tyres made from the innovative material that the company is calling Taraxagum™, derived from the botanical name for the dandelion (taraxacum). Production of the first Continental WinterContact TS 850 P with rubber from dandelion roots has taken the tyre manufacturer an important step closer to reaching its long-term goal of making tyre production more sustainable and less dependent on traditional raw materials.

Figures for new commercial vehicle registrations have revealed 2014 has been a “predictably slow year” as the market continues to feel the effects of the introduction of Euro 6 legislation, according to UK Managing Director for Continental, David Smith

David Smith described the results for 2014 as unsurprising, due in part to the rush to register Euro 5 models before the legislative cut-off dates. Year-to-date figures released by the SMMT have shown that total registrations for trucks in 2014 are down by nine per cent, with bus and coach registrations also down this year, by three per cent.

Despite this, the month of October saw truck registrations jump by around 70 per cent, which David Smith attributes largely to the introduction of the European Directive for Whole Vehicle Type Approval (WVTA), which came into force on 1st November.

Having excelled in the company's truck and bus division, Giti Tire has promoted Ashleigh Warren to Marketing Manager UK - Passenger Car and Light Truck.

Working across the manufacturer's mid-tier brands - GT Radial, Primewell and Runway - she will work closely with distributors on retail, product and media strategies as the company aims to augment its independent dealer network and increase prominence of its expanding tyre portfolios.

Kirkby Tyres have enjoyed their “most successful year yet” as the Liverpool based wholesaler surpassed their one millionth Double Coin TBR sale. Kirkby have been sole agents for Double Coin for close to 20 years and are now seeing the brand get the recognition it deserves. It’s no surprise that more and more fleets are choosing Double Coin, as the mid-range priced tyre manufacturer is now producing premium label results; raising the eyebrows of some of the bigger players in the TBR market.

This year's McLaren Autosport BRDC Award has been won by George Russell, who won the 2014 BRDC Formula 4 Championship on Yokohama control tyres.

Commenting, Head of Motorsport at Yokohama HPT Ltd, Mark Evans, said; "On behalf of all at Yokohama, I would like to offer my congratulations to George, for the second time after winning the 2014 BRDC Formula 4 Championship."

Vacu-Lug Traction Tyres is delighted to announce that from January 2015 it will begin distributing a new budget range of off-the-road (OTR) tyres.

The new range, named MTP, is produced by Magna Tyres Group, and will act as their official budget brand, affirming the message that it is possible to offer a quality product to customers on a lower budget.

As such, within the MTP range, customers can expect to find new OTR tyres being offered at very competitive prices.


Protyre, the successful retail arm of Micheldever Tyre Services, has gained the coveted Tyre Safe Tyre Retailer of the Year Award for the second year in a row. The UK’s independent retailer and wholesaler of tyres has again been recognised by TyreSafe for the company’s commitment to promoting tyre safety.

Micheldever/Protyre undertakes a variety of tyre safety campaigns across the UK, through its 63 retail centres, to promote good practice as well as educating motorists on the importance of tyre safety. The company also has taken the lead in the retail tyre trade by ensuring that badly worn or illegal tyres removed from vehicles at their centres, are put beyond use so they do not find their way back onto the market and sold as part worn tyres.

Micheldever Tyre Services was also instrumental in initiating and supporting TyreSafe with a tyre safety briefing session for MP’s and government departments at the House of Commons in early November

Tyre manufacturer Michelin has secured top honours at the 2014 TyreSafe awards, winning the ‘Outstanding Contribution’ award in recognition of its long term commitment and innovation in raising awareness about tyre safety issues.

In recent years, the company has rolled out a number of successful tyre safety education programmes including its puppet road show events for young drivers, which have been seen by more than 11,000 young people and its Fill Up With Air road shows, which have examined more than 10,000 cars at 350 events over the last ten years.


Group Tyre Wholesale are lloing for a Business Development Manager for the Essex Area. For more information go to the Jobs Vacancy page

Goodyear has received the TyreSafe Tyre Manufacturer Award for its significant contribution to educating young drivers on tyre and road safety. The award was given to Goodyear in recognition of its interactive Young Driver Campaign at the annual TyreSafe awards ceremony.

Goodyear's campaign focuses on educating children aged between 11 and 16 on the importance of driver safety. Over 200 schools have taken advantage of its Driving Academy package, a combination of an online interactive Highway Code game and practical driving experience delivered in a safe enclosed area through Goodyear's partnership with Young Driver.

New research from market analysts Plimsoll Publishing indicates that the next 12 months could see a cluster of companies begin to take a stranglehold on the market.

As 2014 draws to a close, the previous 12 months has been a mixed bag for the Tyre Dealers market. Many companies have paid the price for not taking the competition seriously, while some companies continue to expand.

David Pattison senior analyst said: “Evidence from the year highlights the changing landscape of tyre dealers market. Like the supermarkets industry, this year will be remembered as the year when we’ve seen the penalty for underestimating the competition.”


Tyre Manufacturer Nankang UK is delighted to announce a second year of partnership with the Fun Cup championship, for the 2015 season.

Previously, all cars ran on Uniroyal tyres, since the Fun Cup's inception into the UK in 2002. However, the move to the NS-2R Nankang road legal track tyres which was mandatory on all 60 plus Fun Cup UK cars from the start of the 2014 season has proved to be a great success.

Championship Director, Paul Rose, on the continuation of the partnership said: "It was evident from the start of the test that the NS-2R were not only quicker, but most importantly,  extremely durable" he also commented “2014 proved the NS-2R to be a race worthy tyre, of which we are very happy to be moving forward with into the 2015 season.”

For the past week Tyre Bay Direct has been adding Gold Gift Cards to every parcel which could be the key to not only a FREE gift courtesy of Tyre Bay Direct but also £250 cash! One week into the competition and loads of instant prizes, from thermal flasks to tubeless valves, have already been snapped up. With heaps more prizes to be won you can join the list of instant prize winners by getting involved today.     

Wheel alignment specialist Pro-Align has announced its intention to offer further support to commercial vehicle operators and tyre suppliers with the creation of a new Commercial Vehicle / Fleet alignment division in 2015.

“We’ve experienced a phenomenal growth in demand for our range of Hunter wheel alignment systems for cars and vans during the last few years, largely as a result of workshops recognising the profitable service opportunities and drivers becoming more aware of the need for regular alignment,” comments Paul Beaurain, managing director, Pro-Align. 

The ECSTA HM KH31 has been approved by the BMW Group for fitment to certain models in the 3 Series rangeand deliveries of this product in size 225/55R16 are now being made to BMW.

Kumho’s relationship with the BMW Group began in earnest in 2012, with the supply of the company’s V70A tyre in 215/40 ZR17 83W size for OE fitment to the MINI John Cooper Works GP.

The Landsail dealer family continues to grow with the addition of PB Tyres in Golborne as a Key Dealer.

PB Tyres have stocked Landsail since 2012 and seen customers repeatedly return for Landsail tyres.  As a Key Dealer they will now benefit from the full dealer brand package including a fantastic POS pack, preferential pricing and access to special incentive and rewards schemes.

For more information about this exciting business opportunity in Banbury go to the Businesses for Sale page

The MSA Britpart MSA British Cross Country Championship (or BCCC) may be one of the toughest motorsport arenas in the UK, but it’s still no match for the unstoppable traction and durability of Toyo’s Open Country All Terrain tyres. As fitted to the Jewson-Isuzu UK works rally truck driven by Jason Sharpe, the tyre proved to be a huge part of the team’s success in taking the overall production class title this year.

Commenting on the performance of the Toyo rubber, Jason said, “The Toyo Open Country All Terrain really has been an integral part of our success during this first season. Grip and control is everything in rallying and Toyo’s Open Country case really delivers both, 

Investing in a second set of wheels and tyres for the colder months is an extra cost that UK motorists are reluctant to commit to according to new research undertaken by tyre manufacturer Falken. Despite the widely accepted safety benefits of winter tyres, over a quarter of male and female respondents stated the higher cost was a reason not to opt for the cold weather rubber. 20 percent of those questioned suggested the UK’s milder climate as a reason why they would not buy winter tyres this year.

This was closely followed by 20 percent of drivers saying they didn’t need them for their car and a similar percentage (19 percent) claiming it was ‘too much hassle to change’ to winter tyres. Of particular note was just eight percent of drivers hadn’t heard of winter tyres, suggesting the awareness of cold weather tyres was more widespread than just a few years ago.

“The results surprised us, particularly the belief that the UK climate was sufficiently mild enough not to need cold weather tyres,” says Falken’s UK director Matt Smith. “Exacta weather is predicting a very cold winter and consumers seem to have forgotten the conditions that caused travel disruption from just three or four years ago.”

Prominent tyre age legislator  Frances Molloy has moved significantly closer to achieving her determined quest to outlaw the use of tyres over the age of ten years old on all Public Service Vehicles.

The visit to Westminster for Frances follows her strong presentation at the Brityrex Show and her support from local Liverpool Walton MP Steve Rotherham who presented a Ten Minute Rule Bill (Bill 77) to the UK Parliament back in July calling for the age of a tyre to join tread depth and external condition as part of an annual vehicle check.

Bill 77 will receive a second reading in the House on the 23rd January 2015 plus Steve Robinson has organised a meeting with MEP's on the 18th November in Brussels to support the Bill.

Auto4 is in the process of expanding and as a result there ius a vacancy for a Regional SalesManager in the company's Northern Region.

For more information of this exciting position, go to the Jobs Vacancies page

Due to the owner of an old established farm-tyre distribution centre retiring a thriving business is for sale.

For more information email tyres@tyretradenews.co.uk or telephone 01296 655 833 where your enquiry will be handled discretely.

Carlisle United may have lost a seven-goal thriller with Burton Albion at Brunton Park last week in the League Two encounter, but the city’s Pirelli site became the penalty kings!

Andrew Marshall, Chris Tibbetts, Chris Maleney and Martin Moore slotted home their spot kicks against Tom Fowler, Carlisle United’s YTS goalkeeper. Their heroics saw Pirelli Carlisle come out victorious against Pirelli Burton and Denton Tyre Centre.

Luca Negri, industrial director of Pirelli UK, said: “Hats off to our Pirelli team from Carlisle - they held their nerve to claim the glory! I think everyone will agree that the penalty challenge was so much fun.”

The fun and frolics were all in the name of a good cause. Money raised through donations on the day of the game went to benefit a local Carlisle charity Eden Valley Hospice. Pirelli and Denton Tyre Centre also kindly donated signed footballs from both Burton Albion and Carlisle United to the charity.

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