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Contents 2014
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Contents 2014
Tyre Industry Federation
TyreSafe   British Tyre Manufacturers Association
Independent Tyre Manufacturers Association   Tyre Recovery Association
National Tyre Distributors Association   Retread Manufacturers Association

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A leading supplier of Automotive Consumables and Equipment has a vacancy for a Field Sales Representative to work in the Birmingham Area.

Please send your CV to tyres@tyretradenews.co.uk where your application will be handled in a confidential and sensitive manner.


Just Tyres have a position available for a Sales Development Manager who is looking to progress their career into senior management.

For more information go the the Jobs vacancies page.

Point S customer Andy Greer will be swapping his daily commute for a high-octane driving experience after winning first prize in a national competition run by the tyre retailer in conjunction with high-performance tyre supplier Yokohama.

As one of the many drivers who bought Yokohama tyres from the retailer in September, Andy was entered into a competition to win a number of prizes including a thrilling MotorSport Vision driving experience at one of the UK’s leading race tracks.

However, Andy was not the only winner in the month long competition. Jane Saunders, who took second prize, won back the cost of her Yokohama tyres meanwhile ten other runners-up won a stylish Yokohama jacket.

The Kings Road Tyres Group has confirmed the appointment of Simon Tidmarsh as Commercial Director-Group, following the acquisition of Lincolnshire based specialist tyre wholesaler, Totrax Ltd.

Simon joins the senior management team to head up the Group’s sales operations, bringing with him extensive knowledge of the UK tyre industry, having worked in previous roles for Kennings Tyres, ATS Euromaster, Solideal UK and, most recently, Totrax.

SingEx-ECI International, the organiser of the recently-concluded Brityrex International 2014, plans to build on the success of this year’s show and grow it to become the United Kingdom’s principal tyre trade exhibition.

Aloysius Arlando, Chief Executive Officer of SingEx Holdings, the holding company of SingEx-ECI International says, “We are grateful for the positive comments received from our partners at Brityrex International, particularly those relating to the quality of buyers, the professional presentation of the event and the value of the TyreTalk seminar programme."

The largest ever nationwide investigation into the sale of part worn tyres across the UK has revealed that thousands of drivers are being exposed to frightening levels of risk through the purchase of second hand tyres that fail to meet minimum safety standards.

The study, co-ordinated by TyreSafe and the National Tyre Distributors Association, in conjunction with various Trading Standards offices and local councils, found that more than a third (34 per cent) of the 817 part worn tyres bought in mystery shopper exercises across the country during the last year, contained faults or damage which meant that they should not have been offered for sale. Furthermore, a remarkable 97 per cent had not been marked by retailers as ‘part-worn’ as is required by law.

Continental Tyres is offering motorists the chance to experience the difference in performance between summer and winter tyres, with free tests during half term at Mercedes-Benz World, Weybridge.

The pioneering brand experience centre opened in 2006, offering an interactive world full of Mercedes-Benz passion, heritage, values and innovation. Tyres from Continental ensure optimum performance to give dynamism and precision handling with the highest safety reserves throughout every driving experience.

The tests are being offered for free between Saturday 25th October and Sunday 2nd November. There is no need to book in advance, just turn up on the day.

Truck and car tyre retailer Strathclyde Tyres is continuing its rapid expansion in Scotland, boosted by further investment in technology platforms that will enable it to offer local authority contracts a paperless process and streamline its job sheet processing and invoicing, saving considerable admin time and costs.

Following its successful adoption of Cameo, Strathclyde is now set to introduce CAM’s tablet, document management and casing management modules through its commitment to UniSerV. 

Debbie Tracey, director of Strathclyde Tyres, says: “Our business has doubled in the last five years so we need our systems to be robust and scalable as we continue to grow.  Cameo has served us very effectively since we introduced it in 2010 so it made sound business sense to look at CAM’s solutions for the next phase of our expansion."

The Kilnhurst Tyres’ open day proved a huge success, thanks in part to some special guests supplied by Maxxis. The event was arranged to launch Kilnhurst’s brand new garage refit, and came alive thanks to appearances from the Maxxis Babes and British Drift Championship race team, Its a Drift Life.

Having been fitting tyres at its site in Mexborough since 1991, the new shop fit from Maxxis came at an ideal time for Kilnhurst Tyres, as company director, Neil Hunt explains: “Having supplied Maxxis tyres for three years now, it is great to achieve Maxxis Centre of Excellence status. Being able to offer customers a quality tyre for the right price is excellent, but to be able to offer them a lifetime guarantee on top of that is what really sells the brand and pushes it a long way.

Instead of showcasing at the upcoming 2014 SEMA Show, the 60-year, Taiwan-based Federal Corporation is going to celebrate its Diamond Jubilee in a different way  - in Las Vegas. From 4th - 6th November exclusive business meetings are scheduled to take place at the Embassy Suites Convention Center, Las Vegas 

As the first tyre manufacturer in Taiwan began exporting tyres to  the United States, Federal Tyres still keeps a foothold in America. Da-Wu Chen, Director of Federal Tyres’ Global Sales and Marketing Deptartment commented, ”The business meeting is to approach potential clients and to serve existing partners regarding business cooperation and, meanwhile, to showcase Federal Tyres’ popular lineups and new products. We look forward to meeting all of our partners and partners to-be.”

Fast-growing WG Tanker Group, which describes itself as a “one-stop-shop for all powder tanker requirements”, has had a successful relationship with Westlake tyres (distributed by Vacu-Lug Traction Tyres) for the last 18 months and says that it would not look elsewhere for a similar product.

As the Westlake tyre suits WG Tanker Group’s needs, the company “has no plans to go elsewhere” and will continue to use Westlake tyres for trailer tyre replacements based on need.

Vacu-Lug is the sole UK distributor for all Westlake TBR (Truck and Bus Radial) tyres.

Westlake tyres, internationally recognised for their superb quality, reliability and value for money, in addition to trailers, are suitable for drive and steer axle applications for light, medium and heavy commercial vehicles.

Leicester City Football Club is delighted to announce that Toyo Tires will be joining the Foxes as a Club Partner for the 2014/15 season.

Toyo Tires, one of the world’s leading tyre manufacturers, supplying tyres to over 100 countries across the globe. The company was founded in 1945 and established its headquarters in Osaka, Japan.

Keishi Inoue, Managing Director of Toyo Tires UK, said: “Our partnership with Leicester City starts at a great time, because it provides a fantastic opportunity to grow our brand with a genuinely aspirational club on one of the world’s biggest sporting stages – the Premier League.

“We’re really excited about working with the Club and to developing a relationship that offers further commercial benefit to both parties as we look to break new ground in our respective fields and grow together.”

Keishi Inoue at LCFC

The European Tyre and Rubber Manufacturers Association published recently figures concerning its members’ sales in the third quarter of 2014.

In the third quarter of 2014, after the strong performance of the first half of the year, sales stabilised on the levels of 2013, with the exception of Agricultural tyres, where the market decreased.

All in all, these first nine months show a general increase in sales, which are supported by the increase of new car registrations.

ETRMA also published its statistics booklet, which gives an overview of the tyre and rubber industry for the year 2013. “This is the 6th edition of our statistics overview, which every year gives an accurate picture of where our industry stands, not only in terms of sales, but also of production and trade”, said Ms Cinaralp, Secretary General of ETRMA. 

Following the wettest winter on record, a new online movie has been launched to educate drivers about the risks associated with aquaplaning, a dangerous phenomenon caused by low tyre tread depth on wet roads which results in the car losing contact with the road surface.

In the dramatic clip, (available to view on TyreSafe’s YouTube channel) a car with low tyre tread depth can be seen aquaplaning on a flooded road surface, dangerously continuing to travel in a straight line despite the driver turning the steering wheel furiously in an attempt to make the car change direction.

“Our latest movie and animation illustrate perfectly why it’s so important to regularly check your tyre tread depth at this time of year,” comments Stuart Jackson, chairman, TyreSafe. “Not only are braking, cornering and acceleration all affected by low tread depth, but in heavy rain, there’s a real risk of aquaplaning which could cause you to lose control of your vehicle, placing yourself, your passengers and other road users at an increased risk of being involved in an accident.”

GT Radial will make its show debut at Euro Bus Expo 2014, at the NEC Birimingham beginning November, with the GSR225 Combi Road and GAU861 all-position urban city-bus tyres heading a comprehensive passenger transport portfolio.

Launched one year ago, the GSR225 Combi Road has specially developed tread and base compounds to improve mileage and a wider tread pattern to deliver excellent handling and extra resistance to tearing and curbing, making it appropriate for a wide variety of regional and long-haul vehicles.

Peter Foulkes, Marketing Director Europe - Commercial Tires at Giti Tire, said: “We see the coach and bus market as a strong growth sector, and over the last few years especially we have worked hard to create a strong mid-market product portfolio to meet all passenger transport requirements.

“Throughout Europe we have landed a number of major commuter contracts in the last few years and our prominence in the UK is growing also, we have several meetings arranged and expect numerous on-stand opportunities in line with our growing reputation. This is an important show in realising our goals.”

New figures obtained under a Freedom of Information request have revealed that millions of drivers are placing themselves and other road users in unnecessary danger by driving on unsafe or illegal tyres.

According to data supplied by the Driver & Vehicle Standards Agency, more than 2.2 million cars failed their annual MOT test in 2013 because of the state of their tyres.

“It beggars belief that so many motorists can fail their MOT because of unsafe or illegal tyres,” comments Stuart Jackson, chairman, TyreSafe. “Your safety on the road is totally dependent upon the condition of your tyres so it’s vital that you check these regularly throughout the year, let alone just before you take your MOT. Furthermore, they are also one of the easiest items on your car to check, so there really is no excuse for this amount of tyre related failures.”

Steve “Baggsy” Biagioni, finished the 2014 drift season on a high at the ‘King of Kings’ Super Finals in Malta - driving his Westlake-shod Acorn Zenises Nissan to outright victory. The pan-European season finale saw Baggsy battle it out amongst the very best European drifters. All participants were previous winners of a King of Europe championship event (or received an official wildcard entry) in order to compete for the €10,000 prize - the largest single purse of any European drift event.

Qualifying in first place, and subsequently seeing off strong competition, which included the 2013 ‘King of Europe’, Francesco Conti, the final round saw Baggsy and Westlake eventually triumph against current series champion Adam Kerenyi from Hungary to take home the impressive trophy and winner’s prize.

Aftermarket UK (ACDelco) has announced with regret that it is to close its European operation by the year-end. The decision has been made in light of the difficult trading climate that prevails in what is an increasingly competitive market. 

Michelin is proud to have won the prestigious Motorcycle News Product of the Year - Tyre award for 2014.

The Tyre of the Year accolade went to Michelin’s Pilot Road 4 range, which was launched commercially earlier this year. Response to the range – which includes sport, trail and GT versions – has been extremely positive, with accolades from dealers and consumers alike.

Already renowned for its innovation and development Bandvulc tyres will launch a series of new patterns this year. This is in addition to its new venture into van tyre production.

To be launched in early 2015 will be a new range of products bringing further fuel saving with enhanced mileage. Using the latest tread designs and compound developed in-house these new products will continue to place Bandvulc at the forefront of retread innovation, quality and safety.

Patrick O’Connell says; “Bandvulc is excited about the new range of products it will be bringing to the market. Without the people involved in the projects bringing their skills and knowledge together, none of this would be possible.”

Snap-on, a brand leader in diagnostic tools and garage equipment for the automotive industry, has launched a new website that makes it even easier for customers to order additional parts for their products – with the special offer of a 10% discount available for their first purchase.

The site, www.snaponconsumables.co.uk, gives customers the chance to buy new ‘consumables’ – parts that will need replacing over time such as valves, filters and springs – for their Sun, John Bean and HOFMANN equipment.

The new website makes the ordering process for customers even smoother by giving them a portal that they can access at any time, day or night, to make their purchases.


To coincide with Tyre Safety month Halfords Autocentres has released fresh figures that reveal nearly 8 million motorists are placing their own safety and that of other road users at risk by not checking or replacing worn car tyres.
The leading independent garage network analysed its own MOT and Service data in order to identify that 8.5% of cars visiting its centres for the annual roadworthiness check or a service had at least one tyre that was dangerous - the equivalent of 2.7 million cars on UK roads.
A further 16.3 % (equivalent to 5.2 million cars) had at least one tyre with only 2-3mm of tread remaining - below 3mm being the point at which tyre performance begins to degrade significantly.
Commenting on the findings, Stefan Warhaftig said: “A new car tyre begins life with around 8mm of tread, so to arrive for an MOT with a tyre at or below the legal minimum of 1.6mm means weeks or months of neglect have taken place.”

The tyre choices for this season are now complete, with Pirelli having announced the compounds that will be used for the final three grands prix of the year, in the United States, Brazil and Abu Dhabi.
For the Circuit of the Americas, the P Zero White medium and P Zero Yellow soft tyres will be nominated. This has been the most frequent nomination this year, and is well suited to circuits with a wide-ranging series of demands, such as Austin with its combination of fast corners and more technical sections.

During the Board meeting of Directors of the European Tyre and Rubber Manufacturersí Association, Continental’s Executive Vice President Mr Christian Kotz and Mr Thierry du Granrut, from the Syndicat National du Caoutchouc et des Polymeres, were elected respectively the new President and Vice President of ETRMA, effective 1st January 2015.
“The new chairmanship of ETRMA comes at the time of the new EU legislature!” said ETRMA’s Secretary General, Ms Cinaralp, welcoming the new President and Vice-President. “I would like to thank, on behalf of the Board, our outgoing President, Mr Lepercq, who showed strong leadership during the recent difficult economic times and a period of intensive legislative activity”.
The new president, Mr Kotz, started his mandate by relaying the message of the Board to the new European Commission: “There is the need for a paradigm shift: from regulating to enforcing. Only through the enforcement of the very ambitious laws previously adopted, can the industry enjoy a level playing field and maintain its competitiveness.”

Colin Granton, senior engineer for wheel alignment specialist Pro-Align, recently found himself with a very different servicing challenge after he was drafted in to help repair the engine of a one of only two remaining flying Lancaster bombers which had become stranded.
The plane, which belongs to the Canadian War Heritage Museum, was on a three month airshow tour when one of its engines failed on approach to Durham Tees Valley airport. Stranded at the airport, the RAF arranged for a replacement engine to be delivered, but as most of the plane’s support crew had already returned to Canada along with their tools, the remaining maintenance crew needed further assistance as well as the use of tools to change the engine.
As an experienced pilot of 12 years with his own Cessna plane, Colin is no stranger to the airport and was called in to see what support and assistance he could provide.

Bridgestone is taking its responsibility seriously, as the world’s number 1 tyre and rubber manufacturer, to foster greater safety out on the roads via a well-rounded strategy.
 Supported by market research, a comprehensive awareness campaign and ongoing investments in new, innovative technologies, Bridgestone hopes to leverage the capacity of its premium tyres to increase safety for all road users.
 A high-impact media campaign aims to counter conflicting consumer beliefs and behaviour around tyre safety and boost awareness not only for the importance of choosing quality tyres but also of checking and maintaining them regularly.
 Coupled with Bridgestone’s relentless search for new technologies that ensure superior safety, efficiency and performance, it is hoped that these initiatives will have the power to change not only the direction of product development but also of consumer behaviour, an often neglected side of the story when it comes to tyre safety.

A national driver training school, working to make British drivers safer and more economical has selected Kumho Tyre UK as a new partner.

R3 (Road Risk Reduction) Driver Training, based at Rockingham Motor Speedway, has been selected by Kumho Tyre UK to become one of the firm’s commercial partners. The driver training aims to reduce the risks associated with driving through hands-on-training programmes. Unlike many other courses, drivers are subject to experiencing ‘out of control’ situations using R3’s unique wet grip skid facility. The training is predominantly aimed at company car and fleet drivers, whilst also focusing on educating young drivers.

The partnership will see Kumho Tyre UK and R3 work together with the aim of giving British drivers a solid foundation in both attitude and skill, which will lead to a lifetime of safe and enjoyable driving. As part of the deal, Kumho Tyre UK will also send its entire staff on a bespoke training course with R3 to ensure they are driving safely and economically, both in their professional and personal life. Kumho Tyre UK will equip all R3 cars with one of its latest innovations, the Ecowing ES01 KH27.

With Netherlands based Techno Marketing Group showcasing no less than three new products at this year's Automechanika Show in Frankfurt, Germany in September it was always going to be a lively event for one of Europe's leading and most innovative sales, marketing and branding specialists.

The show proved to be another resounding success for Techno Marketing Group (TMG) with all three products arousing an ongoing stream of interested visitors to the booth. In fact the all-new wheel-lifter was listed in the top three finalists for the new product innovation award. TMG confidentially expect the Wheel Lifter to revolutionise how tires and wheels are safely transported around both workshop and warehousing environments in the future.

Nearly three quarters of drivers across the UK are potentially unprepared for any heavy rainfall this winter and at an increased risk of being involved in an accident according to a new survey carried out ahead of October’s Tyre Safety Month by tyre safety campaign group TyreSafe.

Just 27 per cent of drivers claimed that they had checked their tyre tread depth in the last month, the maximum period recommended between checks, and a staggering one in five admitted that they had never checked them.

A new report from industry analysts Plimsoll Publishing Ltd has found directors fees are declining within the UK Tyre Dealers market.

The study, which analyses the UK’s largest 400 Tyre Dealers, states that average directors’ salary has dropped by 17% in the latest year. The report analysed the salaries of 867 directors and found 34% are over the age of 60.

A well established, family run. tyre business is for sale in South East England. For more information go to the Business Sales page.

German motoring magazine Auto Bild recently published its annual winter tyre test. The Westlake SW608 tyre made it through the ‘Top 50 Shoot Out’ (based on winter wet braking performance) surpassing many more established brands. Its braking distance of 37.9 metres compared very favourably with the eventual test winner with 36.4 metres and far ahead of many ‘economy’ brands whose stopping distances were several metres longer. 

Nigel Hampson, Head of Business Development for Zenises, distributor of Westlake in several key European markets, commented that: “This test certainly helps reinforce our message that Westlake offers a quality product at a very competitive price." 

October’s Tyre Safety Month is the time when the UK tyre industry joins together to focus on the importance of tyres and road safety. Organised by TyreSafe, the annual event receives strong support from one the organisation’s founding retail members, Micheldever/Protyre. The company will once again be offering free tyre safety checks for motorists at each of their 63 retail centres dotted across the UK.

The UK has so far this year enjoyed an unusually dry period but as we approach autumn and winter so the rain will fall and the TyreSafe focus for the year’s Tyre Safety Month will be Driving Rain – Driving Safe

Toyo Tires has revealed the latest test driver to join its ranks is none other than BTCC and British GT ace, Tom Onslow-Cole. As well as being a well-known driver in his own right, the popular Surrey wheelman is also the head coach for motorsport’s governing body, the MSA.

TOC’s role for Toyo Tires will see him acting as the literal driving force behind the company’s UK tyre testing. During the development of Toyo’s forthcoming high performance track and road tyres, Tom has been benchmarking and proving several new prototypes, allowing TOYO’s engineers to compare performance data at a variety of UK circuits, against the constant of precisely consistent lap times.


Five police forces from the north-west of England have been presented with thousands of tyre tread depth gauges in a bid to help them tackle those driving on illegal tyres.

The presentation from tyre safety campaign group, TyreSafe, comes in responses to a Freedom of Information request which found that just 35 per cent of police patrol cars are equipped with a tread depth gauge.

“Many drivers are intentionally choosing to run their tyres longer than ever before, often taking them below the legal minimum requirements,” explains Stuart Jackson, chairman, TyreSafe. “This is a great risk to road safety and we support our police forces in trying to tackle this issue, but without the correct equipment, it is very difficult for them to detect and deal with this neglect.”

MyCarCheck.com, the UK’s No.1 consumer vehicle data provider, has commissioned cartoonist Wil to highlight the imminent abolition of tax discs and the implications for used car buyers and sellers.

From 1st  October 2014, motorists won’t need to display a round paper tax disc in their windscreens. They will still have to pay vehicle excise duty, but the Driver and Vehicle Licensing Agency (DVLA) will keep online records. The police will use number-plate recognition technology to catch any dodgers.

Once the new rules come in, when you buy a car, the tax will no longer be transferred. You’ll need to tax it before you can drive it. This can be done online (www.gov.uk/tax-disc), over the phone (0300 123 4321) or at a Post Office.

Continental’s ContiSportContact 5 has taken top spot in this year’s summer tyre test from the UK's monthly title evo.

The evo summer tyre test celebrates the best of the best in the summer tyre market, revealing the most inspirational must-have products. The awards highlight exceptional performance, quality, safety, desirability and value. They are seen within the motoring industry as a stamp of approval offering motoring enthusiasts confidence when looking for their next summer tyre purchase.

The evo summer tyre test pitted the Continental ContiSportContact 5 against eight competitor summer tyres in size 225/45R17. The awards recognised the ContiSportContact 5across a broad spectrum, taking top spot for wet handling, wet braking and dry braking.

At the beginning of September, the international HQ of the tyre dealer network invited its Country managers for a preview presentation of the Summerstar 3 and Summerstar Sport 3.

As part of this international meeting, Point S Development has also shared with Point S managers its strategic view for its private label tyres. The company has also presented the communication campaign to be deployed for the launch of the Summerstar 3.

Figures released by the Department for Transport validate the joined-up approach of education and enforcement being taken towards tyre safety, according to not-for profit organisation, TyreSafe.

In 2013, 176 motorists were killed or seriously injured (KSI) on the UK’s roads where illegal, defective or under-inflated tyres were a contributory factory, a fall of more than nine per cent from the previous year. Furthermore, the reduction reflects a 42 per cent decline in tyre related KSIs since TyreSafe’s inception in 2006.

“We welcome the news that the number of casualties caused by dangerous or illegal tyres has dropped, but there is clearly still much work for us to do,” comments Stuart Jackson, chairman, TyreSafe. “Through tireless campaigning over a number of years, we have managed to make many more drivers aware of the need to look after their tyres properly, but now it becomes much tougher trying to change the habits of those showing persistent or wilful neglect. However, initiatives such as October’s Tyre Safety Month are a great way for the industry to rally together and tackle this problem head-on.”

Infinity Tyres Europe is questioning that a non-current production INF049 winter tyre has been evaluated in the 2014 ADAC winter tyre test. Although the company is not questioning the German organisation’s winter testing parameters, the selection process of products and brands included in the test can be problematic since the duration of time between the purchase of the test tyres and the publication of the test results can be up to a full year.  Therefore, any such testing cannot fully evaluate new winter ranges introduced for the 2014 season (or recent modifications to existing winter tyres), since all tyres tested are those that were only available to purchase in 2013.

"We regret that it’s not the current Infinity winter product that has been tested," commented Jorge Crespo, Infinity’s European General Manager. "Even though our INF049 winter tyre has enjoyed excellent customer satisfaction over several years, we have now made significant tread compound changes which improve the wet grip performance capabilities for the 2014 season."

Grouptyre Wholesaler have a position for a Business Development Manager available. For this exciting job opportunity go to the Jobs Vacancies page.

Kings Road Tyres are looking to increase their sales and brand awareness across a wide range of exclusive and premium products and have positions for Business Development Managers available in the Northern, Sourthern and Eastern areas.

For more information go to the Jobs Vacancies page.

Due to Kirkby Tyres & Wheels' expansion of OTR business in mainland UK they are looking for an expereinced OTR sales professional to lead up the new division.

Go to the Jobs Vacancies page for more information.



National Tyres and continuing to expand and are looking for people at a range of lelvels in locations right across the UK.

For more information go to the Jobs Vacancies page.

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