|Automechanika Shanghai, the main automotive trade fair for Asia, in its commitment to the tyre sector is continuing to embrace the tyre sector following the inaugural appearance of the REIFEN Zone last year. In this year’s edition, this sector of the trade fair, exclusively dedicated to tyres, wheels and rims will be moved to a new location, which will thus facilitate the exchange of ideas and collaboration amongst the visitors. Furthermore, within this framework, the first edition of the China International Conference on Tyre Industry Cooperation & Developments will be held, whereby the challenges that are facing the industry in China will be analysed.|
Madrid, 25th of October 2018. - REIFEN will for the second-year running be one of the key pieces at Automechanika Shanghai. This specific area for the tyre sector will have a new location in Hall 7.2, together with the Chain Stores Zone and Motorsports & High Performance. This will be in order to display the latest innovations and allow exhibitors and visitors to capitalise on the interconnections between the global tyre and the post-sales automotive sectors and by the same token encourage collaboration between different players within the automotive industry.