Latest Tyre Industry News

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Prepare for EURO 6 now and profit later

Euro Car Parts is advising repairers that carry out MOT testing to invest in new emissions analysers, to ensure they comply with changing legislation. Investment in a new machine now will enable repairers to reap the rewards when the latest emissions standards are introduced in May 2018.

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Offer a Car Check before that Spring Break

With spring around the corner, most drivers will pay a visit to a garage to have their car serviced before their holiday, so it’s the perfect time to boost wiper sales, and to support this, TRICO can provide workshops with a wiper diagnostics chart, attractive new display stands, merchandise and special promotions.

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Bridgestone Collaborating with NRgene on Guayule Research

Bridgestone Americas (Bridgestone) and NRGene, a genomic big data solutions company, are collaborating on research efforts to enhance the company’s U.S. alternative domestic natural rubber breeding program. They will be working in tandem to sequence and assemble multiple genomes of guayule, a rubber-producing plant indigenous to the hot, dry environments of the Southwestern United States and North Central Mexico, to develop new, high-yielding varieties.

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YouTube Star Mr JWW Drives Full Circle to Michelin

Michelin has signed a year-long partnership with social media personality Mr JWW. North Staffordshire-based James Walker is the driving force behind one of the world’s most popular automotive lifestyle channels on YouTube. The deal will see Mr Walker acting as ambassador for the company which employed his father, Johnnie Walker, for 13 years

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BKT's Ranges on Display at FIMA 2018

The farming industry will gather at Zaragoza in Spain for the 40th edition of FIMA, the International Trade Fair for Agricultural Machinery, which will be held from February 20 to 24, 2018. As a response to the complex requirements of modern farming, BKT has developed an extensive tyre range for a variety of different applications.